Client
Scope
Date
JUM
Logo, Brand Identity, Visual System
March, 2026
22Studio.
Buenos Aires, Argentina
JUM Architecture is built within that in-between point: between what feels close and what is yet to come. Organizing what the studio already is, in order to project more clearly what comes next.
JUM seeks another path — an architecture that feels close, clear and livable, where every decision responds to what is real — to space, materiality and everyday life.
Client
Scope
Industry
Date
JUM
Logo, Brand Identity, Visual System
Architecture
March, 2026.
ABC Monument Grotesk is introduced to explore the more expressive side of JUM.
Unlike a more neutral typeface, it brings a visual tension that reinforces the ideas of structure, repetition, and materiality.
Its forms are not meant to soften, but to assert themselves.
It works especially well in denser compositions, where typography becomes the protagonist and supports a more raw and direct visual language.
It is a typeface that does not organize — it exposes.
TM
TM
Buenos Aires, Argentina
2026.
JUM — Studio de Arquitectura
Martín Nascimbene
Julieta Marchisone
JUM Arquitectura
est. 2026 // Buenos Aires
Reformas y obra nueva
Proyectos residenciales
22Studio.
Buenos Aires, Argentina
JUM Arquitectura ___________________________ x
22Studio.
Buenos Aires, Argentina
JUM Arquitectura ___________________________ x
#705F4E
D9DAD2
7C888F
BF3826
222222
3C3A33
TM
TM
TM
TM
Client
Scope
Date
JUM
Logo, Brand Identity, Visual System
March, 2026
22Studio.
Buenos Aires, Argentina
JUM Architecture is built within that in-between point: between what feels close and what is yet to come. Organizing what the studio already is, in order to project more clearly what comes next.
JUM seeks another path — an architecture that feels close, clear and livable, where every decision responds to what is real — to space, materiality and everyday life.
Client
Scope
Industry
Date
JUM
Logo, Brand Identity, Visual System
Architecture
March, 2026.
ABC Monument Grotesk is introduced to explore the more expressive side of JUM.
Unlike a more neutral typeface, it brings a visual tension that reinforces the ideas of structure, repetition, and materiality.
Its forms are not meant to soften, but to assert themselves.
It works especially well in denser compositions, where typography becomes the protagonist and supports a more raw and direct visual language.
It is a typeface that does not organize — it exposes.
TM
TM
Buenos Aires, Argentina
2026.
JUM — Studio de Arquitectura
Martín Nascimbene
Julieta Marchisone
JUM Arquitectura
est. 2026 // Buenos Aires
Reformas y obra nueva
Proyectos residenciales
22Studio.
Buenos Aires, Argentina
JUM Arquitectura ___________________________ x
22Studio.
Buenos Aires, Argentina
JUM Arquitectura ___________________________ x
#705F4E
D9DAD2
7C888F
BF3826
222222
3C3A33
TM
TM
TM
TM
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thanks for
watching.
watching.
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hope you
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